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What's New
  • Blogging 101: What Lawyers Need to Know
    Are you considering publishing a blog? If so, these eight tips are for you. Blogging is a great way to showcase your expertise as an attorney. Because most lawyers are strong writers and are willing to express their opinions, lawyers may be better candidates for blogging than many other professionals. Take the first step and review the eight tips in this blog post. Find out if you have what it takes to publish a blog!
  • A Lawyer’s Guide to Social Networking
    View this primer for lawyers on how to integrate social networking into your practice. Post contains nine practical tips to mazimize social networking efforts, as well as links to the best online resources for lawyers who are serious about expanding and building relationships with current and new contacts worldwide.
  • Effective Networking Strategies for Solo Practitioners – Part I
    Lawyers who are successful in marketing are almost always effective at building and nurturing relationships and helping others succeed. Effective networkers weave networking activities through the fabric of their practice. This post is the first in a two-part series on the traits and characteristics of lawyers who are also great networkers.
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Our goal is simple

To help professional services firms and individual professionals develop and implement creative, cost-effective, and results-oriented strategies to grow their business. 

Professional Services Marketing does this by serving as the outsourced marketing department for our clients. We work with clients not quite large enough to support an in-house marketing department, but in need of a higher-level strategic approach to new business development. 

We help our clients drive revenue into their firms by applying a comprehensive approach to strategic marketing within what we refer to as The Four Pillars of Marketing: expanding relationships with existing clients, attracting new clients, increasing name recognition and awareness, and utilizing targeted and effective communications. Strategic implementation tactics are undertaken by the Professional Services Marketing Client Services Team or in conjunction with our client's internal marketing staff. 

Our marketing professionals work as a team, ensuring that our clients receive the best possible service and expertise that matches their unique, strategic marketing needs. The Professional Services Marketing Client Services Team serves clients in the following areas:

  • Business and marketing strategy
  • Marketing psychology
  • Marketing project management
  • Market research
  • Graphic design
  • Copywriting
  • Website development
  • Public relations

Professional Services Marketing represents clients in the legal, financial advisory, banking, community banking, and other service industries.


 
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