A strong social media presence is integral in the contemporary digital landscape. Using social media effectively is vital for varied businesses, including contractors, nonprofits, law firms, recruiting firms, green energy firms, and small businesses. This...
Your website can be a valuable tool to generate leads for your business. However, it's not uncommon to receive a barrage of spammy leads through your website's contact form, leaving you with the challenging task of filtering legitimate prospects from the junk. This...
The Pride flag stands as a powerful symbol of love, acceptance, and equality for the LGBTQ+ community. Its rainbow colors have become synonymous with the fight for LGBTQ+ rights worldwide. In this blog post, we will take a colorful journey through the history of the...
With the arrival of LGBTQ+ Pride Month, the team at PSM Marketing, a proud woman-owned and LGBTQ+ owned agency, celebrate the vibrant spirit of diversity and inclusion. This month holds special significance in recognizing the struggles and achievements of the LGBTQ+...
Today, having a social media presence is essential for businesses and professionals to connect with their clients and build their brand. As a lawyer, you are no exception, as having a social media presence can benefit your practice. Here are some ways in which having...
Artificial intelligence (AI) has already revolutionized numerous industries, and the world of blogging is no exception. In recent years, AI has made significant advancements in the field of content creation and has the potential to transform the way we create and...
Google Analytics plays a critical role in marketing by providing valuable insights into website traffic, user behavior, and conversion rates. With Google Analytics, businesses can track the success of their digital marketing campaigns and make data-driven decisions...
For small businesses across industries, the decision to invest in Google Ads can be a challenging one. On the one hand, Google Ads offers the potential to reach a vast audience and drive significant traffic to your website. On the other hand, it can be expensive and...
Are you still rocking a website design from the early 2000s? Do you feel like your website takes longer to load than a dial-up connection? Is your navigation so confusing that even your grandma can't find what she's looking for? Well, it sounds like your website is...
As businesses of all sizes continue to grow and expand, managing customer relationships is becoming increasingly important. A good customer relationship management (CRM) system can help businesses stay organized, streamline communication, and improve customer...
What is SEO and Why is it Important? Search Engine Optimization (SEO) is the practice of optimizing your website to increase its visibility and ranking on search engine results pages (SERPs). SEO is important because it helps your website appear higher in search...
Having a website is a must for any business that wants to succeed. A well-designed and optimized website can enhance your online presence, attract more traffic, and generate more leads. Here are some website best practices that can help take your online presence to...