“Every client has a unique voice that reflects its brand. I enjoy extracting that unique voice and making it come alive by telling a compelling and persuasive story.”
Just like the Bright Lights, Big City second-person narrator, Julia looks for simple surprising concepts that will make people stop and take notice of your brand. With a long history in the legal, green energy, and recruiting sectors, she is particularly experienced in translating complex technical information into engaging copy which tells a story. She has worked with clients from a variety of other sectors, from insurers to universities, to TV networks, and is very excited to be building on her experience at PSM Marketing.
As a former recruiter, Julia loves getting to know people and companies and taking a deep dive into new topics. From a blogpost to an industry whitepaper, she enjoys adapting her style and creating something that is perfectly tailored to each unique brand and purpose.
Julia lives in Sheffield in the UK, on the edge of the Peak District National Park, with her partner, two children and an imaginary stick dog. When she isn’t writing about professional services or chasing scooters into rivers, she enjoys trail running, vegan cooking and music.