PSM Marketing team
Jessica Dahl
Client Marketing Lead
“My greatest goal is to become your trusted partner in running a successful business. From ideas to results, I love learning your story and translating it into marketing campaigns that help you achieve your goals.”
— Jessica
Jessica at a glance
Role
Client Marketing Lead
Area of expertise
Marketing strategy, project management, CRM, email and events
Experience
20+ years in marketing, operations, finance and business leadership
Education and credentials
MBA, marketing focus, St. Catherine University; GE Lean Six Sigma DMAIC training
About Jessica
Jessica Dahl brings a blend of entrepreneurial experience and corporate expertise to her role as Client Marketing Lead at PSM Marketing. With more than 20 years across marketing, operations, finance and business leadership, she is passionate about helping clients achieve meaningful, measurable results.
As a business owner herself, Jessica knows how important it is for marketing to align with goals and make the best use of resources. She has led photography and video projects, managed databases and CRM systems, developed email campaigns, overseen social media and planned tradeshows, conferences and events. In 2022, she co-founded a nonprofit curling club and led marketing that built a membership waitlist in its first year.
Jessica holds a Bachelor of Science in Business-to-Business Sales and an MBA with a marketing focus from St. Catherine University. She has completed GE Lean Six Sigma DMAIC training and earned a Visual Management and 5S Improvement Certificate through Manufacturers Alliance.
Jessica and her husband live on a farm near St. Joseph, Minnesota, with their two daughters, beef cattle, chickens, ducks, a Great Pyrenees and a basset hound. She loves soccer games, gardening, hiking and days on the lake, and in winter she’s often restoring their century-old home.
Work with Jessica and the PSM team
Jessica is part of the outsourced marketing team led by Terrie Wheeler and Michelle Wheeler. Start with a free marketing assessment.