We provide coaching, outsourced marketing, and training to drive your law practice to the next level.
We help financial service providers create strategic marketing plans aimed squarely at fostering long-term, growth.
Because of our years of law firm marketing and financial services marketing experience, we have developed extremely high impact marketing strategies to attract new clients for law firms and financial services firms. Led by our partners, Terrie S. Wheeler, MBC, and Kristy L. Gusick, our Creative Services Team will help you develop and implement firm-wide, regional office, practice group, industry group, and individual marketing plans using The Four Pillars of Marketing concept as a foundation. We are in a unique position to create breakthrough work for PSM’s law firm marketing and financial services marketing clients.
Learn more about our marketing coaching services and our outsourced marketing approach. We want to help your law firm or financial services firm grow. You can also spend some time in our Webinar Archive and watch free webinars to help you build your law firm or financial services firm.
We want to be your marketing consultants, and provide you with creative marketing coaching that will make a huge, positive impact on your practice. Want more information on outsourced marketing services, or how you could benefit from working with the team at Professional Services Marketing? We’re waiting for you to call!
Making the Most of Facebook for Your Business
Facebook for Fun or Business? Most of us have a love/hate relationship with Facebook. We tend to love it for reconnecting with old friends, sharing our news and looking at endless pictures of acquaintances when we are supposed to be sleeping. But since Facebook has gone public, it has changed ...
How Smart Marketing Will Make Your Sales Efforts Easier
When you are trying to maintain and even increase your success as a lawyer, word-of-mouth referrals are unquestionably important. While you may interact with your referrals directly through your sales efforts, marketing is also extremely important in the referral process. With the proper marketing s...
SSL Certificates: What they Are and Why You Need One
So, you’ve heard the term “SSL certificate” floating about the internet, from your IT team, or from your web developer. You know it has something to do with web security. But really though…what the heck is it? Well, SSL stands for Secure Sockets Layer. According to Symantec,...
How Marketing Coaching Can Put You On The Fast Track to Growth
Marketing is an aptitude they seldom teach in school. This is unfortunate because, especially from the perspective of a business, marketing is a necessary skill. Even if you're doing the job right, if you’re not marketing your services well enough your...
So Busy You Can’t See Straight? How to Cope (and NOT put Marketing on the Back Burner)
As a lawyer, when you feel overwhelmed with your practice, you may want to fully immerse yourself in your clients’ needs. It can seem like you never have enough time to finish everything on your to-do list. At the peak of your career, you might even feel forced to put off seemingly less critic...
The Evolution of Marketing for Solos and Small Firms: Where We Go From Here
With the growing use of technology and mobile devices, marketing has changed forever. Most Americans spend hours on their computers and other electronic devices every single day. Our technology-centric society means there is more opportunity to reach potential clients than ever before, but understan...
