We provide coaching, outsourced marketing, and training to drive your law practice to the next level.
We help financial service providers create strategic marketing plans aimed squarely at fostering long-term, growth.
Because of our years of law firm marketing and financial services marketing experience, we have developed extremely high impact marketing strategies to attract new clients for law firms and financial services firms. Led by our partners, Terrie S. Wheeler, MBC, and Kristy L. Gusick, our Creative Services Team will help you develop and implement firm-wide, regional office, practice group, industry group, and individual marketing plans using The Four Pillars of Marketing concept as a foundation. We are in a unique position to create breakthrough work for PSM’s law firm marketing and financial services marketing clients.
Learn more about our marketing coaching services and our outsourced marketing approach. We want to help your law firm or financial services firm grow. You can also spend some time in our Webinar Archive and watch free webinars to help you build your law firm or financial services firm.
We want to be your marketing consultants, and provide you with creative marketing coaching that will make a huge, positive impact on your practice. Want more information on outsourced marketing services, or how you could benefit from working with the team at Professional Services Marketing? We’re waiting for you to call!
7 Clever Ways to Promote Your Blog Post
Maintaining a blog on your firm’s website is a great way to showcase your expertise. But if no one knows about your blog post, all of the blood, sweat, and tears you pour into it could be in vain. Don’t let this happen! By actively promoting your blog posts, you can increase the likeliho...
Want to Blog but Don’t Know How? Use a Ghostwriter
You know you need a blog on your website. You’ve heard all of the statistics on how it will drive traffic to your website and increase SEO and make you a thought leader, and, heck, you even have things you want to write about. But every time you open Microsoft Word to start typing away, [&hell...
The New Landscape of Social Media and What it Means for You
2018 has been a year of changes for digital marketing. The only constant has been never-ending change in everything from algorithms to privacy regulations. It is easy to ignore such rapid-fire changes or to dismiss them as not applying to your firm. After all, you might be thinking, why should my la...
Low-Cost, High-Impact Strategies to Increase Your Name Recognition
Against their best interest, some lawyers and professional service providers would prefer to avoid marketing altogether. Unfortunately for these individuals, marketing is key to sustaining a practice or a small business. In an article for The American Bar Association, Terrie S. Wheeler, a Marketing ...
8 Website Maintenance Tips for Professional Service Firms
If you’ve invested in a high-quality website built on an updated platform, give yourself a hearty pat on the back. But your website is much like a house or car: in order for it to retain its value and function, it needs regular maintenance. This means consistently putting in time and energy to...
How to Use Your Website to Qualify Leads
In today’s marketplace, the consumer is more in charge of the online search process than ever before. Because of this, a fabulous website is an absolute must. But when it comes to designing your website, it’s not all about looks. It’s also about whom it will attract. Yes, yo...
