Affordable Outsourced Marketing for MN Contractors
At PSM Marketing, we love working with Minnesota contractors, construction companies, and trade professionals. We know how competitive your market is, which is why we work with you to develop a marketing strategy that drives sales and growth for your construction company. What sets your business apart from the competition? What does your marketing say about you? How is your marketing bringing clients through the door? What have you tried that hasn’t worked? We’re here to help you answer those questions and bring your marketing efforts to the next level.
Construction and Trade Industries We Work With
- Air Sealing and Insulation
- Basements & Foundations
- Concrete and Masonry
- Contractors
- Electrical
- Flooring
- Garages and Driveways
- Heating and Cooling (HVAC)
- Home Construction and Design
- Home Exteriors (Painting, Siding, etc.)
- Home Health Hazards
- Home Interiors
- Home Security
- Landscaping
- Pests
- Plumbing
- Remodeling and Roofing
- Sanitation and Cleaning
Even if you don’t see your industry listed above, we’d love to talk with you. Call us today at (320) 358-1000.
Get a Free Marketing Assessment
Marketing Services for Minnesota Construction and Building Trade Companies
Making the decision to improve your marketing is a big decision- we know that. At PSM, we are always interested in learning about your construction or home trade business. Everyone deserves strong marketing.
Give us a call at (320) 358-1000 to talk about your Minnesota construction and trade business goals. We’ve worked with tons of companies in the metro area and greater Minnesota and Western Wisconsin and look forward to connecting with you!
A Tale As Old as Time for Minnesota Contractors
You’ve been doing this for 15+ years. Customers love working with you. You have a website, but it was made when neon windbreakers were still cool. Business has been slow and steady…nothing amazing…but reliable. Things get a bit hectic during the busy season, but you’ve always managed to get by. You know your company is better than the competition, but your advertising gets lost in a sea of other companies with stronger marketing and bigger budgets.
You know your company needs a facelift, but you can’t afford to hire a fancy-schmancy marketing firm downtown. PSM Marketing is here for you. We help small business owners in Minnesota find marketing solutions that work for their company and wallet.
Our Process to Make Your Contracting Business Boom
When you’re working in a competitive industry, your marketing efforts can make or break your success. Here are the four marketing areas we help our construction and trade clients with:
Strategic Planning for MN Contractors
Diving into marketing without a strong strategy in place is a good way to waste money. Our client relationships always start with a strategic assessment. What have you done that’s worked? What hasn’t? What are your primary business goals for the next five years? From there, our marketing experts will draft a tailored marketing plan to help your company grow. Learn more →
Building Websites for Minnesota Contractors
Having a kick-ass website is absolutely necessary. We build websites for Minnesota contractors that are engaging, responsive, clean, well-organized, and developed with Search Engine Optimization (SEO) in mind. Our singular goal when creating websites for construction companies and trade professionals is to convert website visitors into paying customers. Learn more →
Creating Unique Branding
You’ve spent years developing name recognition and building a solid reputation, but does your branding reflect that? From a strong logo to an eye-catching color palette, your brand should be unique and easily recognizable. How long have you had that business card? More than 5 years? We figured. Let PSM help you develop folders, brochures, yard signs, business cards, letterhead, door hangers, and more. When you showcase your brand consistently, it tells customers you’re organized and forward-thinking. See examples →
Building Your Digital Presence
We help companies build and optimize their profiles on sites like Google, Yelp, Angie’s List, Home Advisor, Facebook, and more. “Be where your customers are”…have you ever heard that? Well, almost 90% of Minnesotans use the web. Make sure you have strong channels of communication with your target audience. Learn more →
Case Studies
Contractor Case Study: NHH Roofing Plus
In 2019, we helped a Minnesota roofing company called NHH Roofing Plus with a massive brand, website, and digital overhaul. Owned by a husband/wife team in Isanti, MN, NHH Roofing Plus was brimming with potential. We helped NHH develop:
Website Before + After
Website Before + After
How to Support Small Businesses During COVID-19
We are experiencing something completely unprecedented with the arrival of COVID-19 in the United States. “Non essential” businesses are closing their doors due to state-issued executive orders. F...
How to Maintain Your Sanity When Working from Home
You’re used to waking up for work, showering, getting your coffee, commuting, and settling in at the office. Well, working from home should follow a similar pattern. We recommend establishing a new ...
Staying Positive and Productive During the COVID-19 Pandemic
Because of the global COVID-19 pandemic, workplaces are scrambling to deliver services remotely while maintaining the continuity of their work. We thought it would be helpful to provide a summary of t...
Coronavirus (COVID-19) Pandemic Impact on E-Commerce and Online Business
Coronavirus, or COVID-19, has impacted small businesses disproportionately. While industries like travel, hospitality, and others will benefit from government support, many small e-commerce and online...
COVID-19: Now is the Time to Keep Your Search Engine Rankings High
As businesses grapple with how to keep their organization moving forward with a newly formed virtual workforce, it is important now more than ever to keep your search engine rankings high. There are s...
Our Gift to You: The 2020 Marketing Planner
Do you have your 2020 Marketing Plan in place yet? If not, fear not. In fact, it’s a great time of year to focus on your business growth goals! The key to your success in 2020 will rely on steppin...
