PSM is a Strategic Marketing Firm

Strategic Marketing that Breaks the Mold

PSM Marketing is a virtual outsourced marketing agency that delivers expert services to clients in Minnesota and throughout the United States. Through our outsourced marketing services, we help clients develop their strategy, branding, coaching, website, SEO, and digital communications. Founded in 1997 by Terrie S. Wheeler, MBC, PSM has grown to include a team of marketing experts who work together to drive marketing success for clients across the country.

A Rich History of Driving Success

When Terrie first launched PSM (then called Professional Services Marketing Group), she wanted to leverage her career as an in-house marketing director for three Minneapolis law firms. She understood that marketing was about so much more than clever ads and pretty branding. Marketing is about relationships, and it’s not something her legal clients had ever learned in law school. Armed with the innate drive of a true entrepreneur, Terrie founded PSM.

When Terrie launched PSM in December 1996, she offered a broad range of services to a variety of clients in industries including legal, financial, banking, travel, information technology, trade associations, consulting, education, government, and human resources.  During her first 16 years in business, Terrie refined her team-based approach to delivering marketing department services.

Teamwork Makes the Dream Work

In 2019, Terrie’s dream came true when the dynamic and talented Michelle R. Wheeler merged her business, Spectrum Design and Marketing, into PSM and joined Terrie as a partner. Michelle, a strategic mind in marketing, branding, websites, and digital expertise, brought a wealth of experience to our team. With a track record of empowering contractors, non-profits, and small business owners, Michelle has a unique ability to elevate brands and propel businesses towards success.

From crafting compelling brand identities to designing captivating websites and implementing effective marketing strategies, Michelle has helped numerous clients unlock their true potential. Her dedication to delivering impactful results and her innate ability to understand clients’ needs make her an invaluable asset to PSM Marketing.

At PSM, we believe that collaboration and innovation are the keys to transforming businesses. Michelle’s passion and expertise mixed with Terrie’s robust experience and strategic innovation means PSM can offer our clients comprehensive marketing solutions that truly make a difference. Together, we’re ready to take your business to new heights, capturing the attention of your target audience and building a strong brand presence that resonates with your customers.