Join Our Team

About the Role

Professional Services Marketing (PSM) is recruiting an Accounting and Financial Services Marketing Project Manager to oversee our outsourced Accounting Firm and Wealth Management clients. This is an exciting opportunity for a seasoned marketer that is seeking flexible hours from the comfort of their own home. PSM Project Managers (PM) work with our leadership team to oversee:

• Developing and executing strategic marketing plans
• Creation of marketing materials
• Coordinating content development
• Leading monthly client progress meetings
• Managing big and small marketing tasks on behalf of our clients
• Adhering to tight deadlines
• Facilitating client relationships and strategic partners
• Coordinating PSM’s team of outsourced marketing experts to deliver quality work on time

The ideal person for this position will be an all-rounder with strong computer skills, an eye for detail and a “can do” attitude. Must have a high level of spelling, grammar and proof-reading skills. You will require strong interpersonal and communication skills, the ability to work under pressure and multi-task with a high attention to detail both independently and as part of a team.

Potential Applicants Should Have the Following:

• 5+ years’ experience in a similar marketing role
• 2+ years’ experience in a CPA/Accounting or Wealth Management firm
• Excellent knowledge of MS Office Suite
• Ability to have warm and personable communications with clients and other PSM resources
• Copywriting experience is a distinct advantage
• Adobe Suite a distinct advantage

Role Details

• Independent 1099 Contractor
• Part-time, flexible work hours
• Work remotely
• Hourly rate: depends on experience

About the Business

PSM is a virtual outsourced marketing agency that delivers expert marketing outsourced services to our legal, accounting and financial services clients in Minnesota and throughout the United States. Through our outsourced marketing services, we help clients develop their strategy, website, branding, and digital marketing. PSM has a team of 30+ high-level marketing specialists who work together to drive marketing success for clients across the country. PSM offers experienced marketers a challenging, supportive and rewarding role to showcase their expertise.

Job Duties

Project Manager – Primary liaison with clients, the project manager is akin to an account manager. PSM project managers work with creative resources at PSM to manage and drive results on outsourced marketing engagements. You will work directly with PSM’s President, Terrie. S. Wheeler, Partner, Kristy Gusick, or Partner Michelle Wheeler to serve as the primary client contact – the “mortar between the bricks” – of PSM outsourced marketing, and in some cases, marketing coaching engagements. The project manager will be responsible for leading and guiding the following activities, based on the client’s strategic marketing plan:

• Advertising – Coordinating any paid advertising clients pursue including
• Associations – Helping clients leverage trade and professional association activities
• Blogging – Manage blog writing (and posting) process; promote blogs on social media and in upcoming communications
• Budgets – Managing the marketing budget and variance
• Check In Meetings with Partner – Plan a regular, recurring meeting schedule with the partner you are working with to discuss and brainstorm client opportunities
• Client Satisfaction – Client satisfaction and survey initiatives
• Client Websites – Manage all website development initiatives
• Copywriting – Provide guidance to PSM’s copywriting Team
• Graphic Design – Managing graphic design team; communicating specifications and project requirements
• Implementation of Plan – Driving results based on the marketing plan
• Individual Marketing – Supporting individual professional marketing activities
• Marketing Database – Create and manage the firm’s database (usually MailChimp, Constant Contact, or Zoho)
• Market Research – Conducting market research projects
• Meeting Management – Create all client meeting agendas, present at meetings, create meeting summary, drive action items and next steps with team
• New Business Development – Supporting new business development initiatives
• PowerPoint – Ability to work in PowerPoint, or manage the graphic designers to do so
• Project Briefs – Create a project brief for any project involving multiple PSM resources (sample available)
• Proposals – Assisting on proposal initiatives
• Public Relations – Supporting the public and media relations efforts of clients
• Referrals – Helping clients track incoming and outgoing referrals
• SEO Liaison – Work closely with SEO team to direct new content needs to PSM writers, and to manage the implementation of other SEO recommendations
• Social Media – Leading all social media initiatives including finding content, content calendar approvals, and posting social media content using Hootsuite or Buffer
• Targeted Communications – Lead client and referral source targeted communications – manage writing design and distribution, create communication analytics and present to client
• Timeline Management – Once a marketing plan is complete, the project manager will develop and implement a project timeline by project, by month – driving next steps
• Website Analytics – Present analytics to clients from SEM Rush and Google Analytics
• Website Enhancements – Coordinate website content additions with website developer and SEO team
• Webinars and Virtual Events – Help clients coordinate webinars and other virtual events

Reports To

PSM Partner Terrie, Kristy, or Michelle (depending on client).

Requirements

• Must be technologically literate (Word, Excel, PowerPoint, database management)
• Strong project and people management skills
• Very strong writing abilities
• Ability to have warm and personable communications with clients and other PSM resources
• Ability to engage with a virtual team
• Strong ability to manage many tasks at once
• Must be detail oriented and deadline focused
• Marketing experience (or similar) preferred

Details

• Independent 1099 Contractor (No Benefits)
• Part-Time, Up to 10-15 hours/week
• Flexible work hours
• Work from home

Job Duties

PSM Marketing works with copywriters on a regular basis to provide cogent, creative, and informative content for our clients. Our copywriters must be able to work with PSM resources to deliver strong content. Your team will often include project managers, SEO specialists, graphic designers, and website developers. Examples of PSM projects that require professional copywriting include:

• Website content
• Biographies
• Print materials such as brochures, flyers, etc.
• Advertisements
• Newsletters
• LinkedIn descriptions

Requirements

• Expert knowledge of English grammar and diction
• Basic understanding of Search Engine Optimization (SEO)
• Ability to match the “voice” of a company
• Adherence to agreed upon project deadlines
• Ability to quickly understand and communicate complex business concepts

Details

• Independent 1099 Contractor (No Benefits)
• Part-Time, Up to 10 hours/week
• Flexible work hours
• Work from home
• Hourly Rate: Depends on experience

Job Duties

PSM Marketing works with Graphic Designers to create visual identities that showcase the unique work of each client. Graphic Designers contribute to every stage of the branding process, from the initial development stages to the final design. Our Graphic Designers must be able to work with the PSM team which includes project managers, website developers, and copywriters. Depending on the project, Graphic Designers are involved in:

• Development of brand identity (logo, color palette, text style, images, style guide)
• Development of print materials (business cards, letterhead, holiday cards, brochures, presentation materials)
• Development of electronic materials (PowerPoint templates, proposal designs, PDF sell sheets, PDF biographies, etc.)

Requirements

• Demonstrable graphic design experience
• Strong understanding of design process print process and purchasing from vendors
• Proficient in current design software (Illustrator, Photoshop, etc.)
• Ability to gather relevant information and materials to create
• Adherence to agreed upon project deadlines
• Contributes to team effort by accomplishing related results as needed
• Ability to quickly understand and communicate complex business concepts
• Flexibility with client preferences and able to handle rejection of ideas

Details

• Independent 1099 Contractor (No Benefits)
• Part-Time, Up to 10 hours/week
• Flexible work hours
• Work from home
• Hourly Rate: Depends on experience

Job Duties

• Drafting and Editing Press Releases – Many of PSM’s clients are renowned in their industries and often the subject of public recognition. Our Public Relations Specialist must be able to draft enticing, cogent press releases on behalf of our clients.

• Drafting and Editing Pitch Letters – These communications should not be a mere recitation of fact. Rather, these pitch letters should paint a picture of who our client is and why they deserve publicity.

• Distribution – The PR specialist should be able to create custom PR lists for each client (complete with up-to-date contact information). These lists will include journalists, bloggers, editors, and media relations staff. After drafting press releases, you will be responsible for sending drafts to the relevant project manager for review. Once the release is approved, you will be responsible for distributing to the relevant press contacts.

Requirements

• Very strong writing abilities
• Must be technologically literate
• Personable written communication style
• Must be timely conscious of project deadlines

Details

• Independent 1099 Contractor (No Benefits)
• Part-Time, Up to 10 hours/week
• Flexible work hours
• Work from home

Job Duties

Work with the resources at PSM to oversee outsourced marketing initiatives for our clients. Based on your capacity, you will work with PSM’s President, Terrie. S. Wheeler, to determine which projects will be the best fit. Marketing Interns may be responsible for:

• Developing monthly content calendars for PSM clients
• Creating e-communications via MailChimp or Constant Contact
• Managing contact databases
• Updating social media profiles for clients (LinkedIn, Avvo, Facebook, etc.)

Requirements

• Junior or Senior in college majoring in: Marketing, Communications, Advertising, Public Relations, Writing, etc.
• Skilled in technology application
• Is self-directed and highly organized with a strong attention to detail
• Very strong writing abilities
• Personable communication with clients and other PSM resources
• Strong ability to multitask
• Must be timely and dedicated to driving projects forward
• Must have internet access and a dedicated phone line
• Willingness to learn about new technologies and online services
• Desire to go above and beyond by producing excellent work

Details

• Independent 1099 Contractor (No Benefits)
• Part-Time, Up to 10 hours/week
• Flexible work hours
• Work from home