“I love bringing order to chaos, finding something outdated or rusty and transforming it into a pinnacle of pride for clients.”
Michelle: Website Developer | Designer | Project Manager
Michelle R. Wheeler is a website developer, graphic designer, and project manager for Professional Services Marketing, LLC. Since joining the firm in 2006, Michelle’s role has evolved greatly. She is responsible for designing new websites, logos, print material, e-communications, and also copywriting (putting her B.A. in English to good use). Michelle considers herself a “Jill of all trades” at PSM.
When designing websites, Michelle uses either WordPress or SquareSpace (depending on our clients’ needs) that are responsive, modern, and reflect the spirit of the company. There’s no doubt that making customized websites for Minnesota Lawyers and Financial Professionals truly brings her joy. The WordPress websites Michelle develops are made on the Genesis Framework and utilize HTML5. The sites are secure, visually appealing, and designed to optimize site speed and improve search engine rankings.
In 2018, Michelle and her mom, PSM Founder Terrie S. Wheeler, MBC, founded a new service for Minnesota Lawyers called CLE Connect. Michelle developed the entire brand identity for the business and built the e-learning platform. Currently, she serves as the Chief Operating Officer for CLE Connect. This project was unlike anything Michelle had previously worked on and provided a 100% blank slate for her creative energy. Michelle has always loved applying creative design to improve user experience.
In addition to her work at PSM, Michelle also owns her own freelance design company called Spectrum Design and Marketing. In 2017, the Minnesota Association of Government Communications awarded Michelle the Silver Award in Website Design for her work on the City of New Brighton’s website. Most of Michelle’s Spectrum clients are small “Mom and Pop” businesses that are typically working on a tight budget.
Michelle lives in St. Paul with her wife, Lauren, and their two rescue dogs, Margot and Nova. When she’s not working on her computer, Michelle enjoies pottery, wood-working, gardening, reading, video games, and home improvement projects.
MICHELLE R. WHEELER
Website Developer | Designer | Project Manager
T: 651-295-7333
E: Michelle@psm-marketing.com
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