Small Businesses

[vc_row][vc_column][vc_column_text]Coronavirus, or COVID-19, has impacted small businesses disproportionately. While industries like...

[vc_row][vc_column][vc_column_text]Three weeks ago, no one in the United States was expecting to hear about the closure of all public...

PSM Marketing: Thought Leaders on Work-Life Balance in Minnesota Since the 90s Since its inception over 20 years ago, PSM Marketing has...

Can Infographics Help Your Firm's Content? After working on a few projects with infographic use, I have come to the realization that there...

Spring is in the air in Minnesota…at least it was until this wonderful mid-April snow storm. I’m optimistic, however, that the snow will...

Small firms and solo practitioners often find themselves decades into their lucrative legal career with no clear successor. After creating...

In a culture that celebrates doing all the things, the idea of focusing on a niche might seem counterintuitive or even a little crazy. I...

Developers build websites using intricate code structures called frameworks. I know what you’re thinking…green code cascading down your...

If websites were first dates, many of you would be in trouble. Between grungy appearances, poor planning skills, and shallow talking...

Like most professional firms, you have limited resources for marketing. Therefore, your marketing efforts need to be both effective and...

By Michelle R. Wheeler | With 2016 on the horizon, the nature of marketing for small businesses is at a precipice. Organizations are no...