Andy Bobst

About Andy

Andy Bobst is a Client Marketing Lead at PSM Marketing who combines creative thinking, strategic planning, and a hands-on approach to helping clients grow. He enjoys getting to know the people behind the businesses he works with and finding ways to communicate what makes them stand out. 

At PSM, Andy works closely with law firms and other professional service businesses to develop and implement marketing strategies that reflect their goals and priorities. His work spans website development and management, content strategy, search engine optimization (SEO), AI search visibility, social media, public relations, and client communications. He also takes an active role in creating blogs, attorney bios, newsletters, press releases, and website content. 

Andy believes effective marketing starts with understanding the people behind it. He takes time to learn about his clients' experiences, strengths, and goals, using those insights to shape strategies and content that feel authentic to their businesses. With a knack for making complex subjects clear and engaging, Andy brings a collaborative, detail-oriented approach to helping clients strengthen their online presence and connect with their audiences. 

Before joining PSM, Andy developed recruitment and admissions materials for hundreds of colleges and universities nationwide. He also led marketing, social media, and front-of-house operations for one of Minnesota's top craft breweries, experiences that strengthened his appreciation for creative storytelling and building strong relationships. 

Andy and his wife live in St. Paul, where they enjoy catching live shows, cheering on Minnesota's men's and women's sports teams, and exploring new restaurants when they aren't grilling in the backyard. 

Work with Andy and the PSM team

Andy is part of the outsourced marketing team led by Terrie Wheeler and Michelle Wheeler. Start with a free marketing assessment.