2017
Pillar IV: Staying Top-of-Mind with Contacts: Targeted and Effective Communication Strategies
Terrie wrote the fifth in her six-part series for the ABA on How to Create Your 2017 Marketing Plan—Pillar IV: Staying Top-of-Mind with Contacts: Targeted and Effective Communication Strategies American Bar Association’s GPSolo eReport, August 2017. PSM also created a unique website for readers of the GP Solo eReport which you can access here. The website provides tools, tip sheets, and free webinars related to the article.
How Marketing Coaching Can Put You On the Fast Track to Growth
Attorney at Law Magazine, Terrie S. Wheeler, August 2017
How Smart Marketing will make your Sales Efforts Easier
Attorney at Law Magazine, Terrie S. Wheeler, July 2017
Pillar III: Low-Cost, High-Impact Strategies to Increase Your Name Recognition
Terrie wrote the fourth in her six-part series for the ABA on How to Create Your 2017 Marketing Plan—Pillar III: Low-Cost, High-Impact Strategies to Increase Your Name Recognition, American Bar Association’s GPSolo eReport, April 2017. PSM also created a unique website for readers of the GP Solo eReport which you can access here. The website provides tools, tip sheets, and free webinars related to the article.
Creating Invoices Your Clients Want to Pay
Attorney at Law Magazine, Terrie S. Wheeler, June 2017
The 4 Pillars of Marketing: Use Them to Grow Your Practice
Attorney at Law Magazine, Terrie S. Wheeler, May 2017
Pillar II: Sales Strategies for Lawyers (I Didn’t Go to Law School to Be a Salesperson)
Terrie wrote the third in her six-part series for the ABA on How to Create Your 2017 Marketing Plan—Pillar II: Sales Strategies for Lawyers (I Didn’t Go to Law School to Be a Salesperson) American Bar Association’s GPSolo eReport, April 2017. PSM also created a unique website for readers of the GP Solo eReport which you can access here. The website provides tools, tip sheets, and free webinars related to the article.
If Revenue is Down, Don’t Panic: Tips to Get you Back on Track
Attorney at Law Magazine, Terrie S. Wheeler, April 2017
Want to Impress? Dress Like a Successful Lawyer!
Attorney at Law Magazine, Terrie S. Wheeler, March 2017
Pillar I: Retain and Grow Relationships with Clients and Referral Sources
Terrie wrote the second in her six-part series for the ABA on How to Create your 2017 Marketing Plan – Pillar I: Retain and Grow Relationships with Clients and Referral Sources, American Bar Association’s GPSolo eReport, February 2017. PSM also created a unique website for readers of the GP Solo eReport which you can access here. The website provides tools, tip sheets, and free webinars related to the article.
Driving New Business Through Strategic Referrals: It's a Two-Way Street
Attorney at Law Magazine, Terrie S. Wheeler, February 2017
New Year, New Website! Is Your Website Delivering New Clients to You?
Attorney at Law Magazine, Terrie S. Wheeler, January 2017
2016
An Eight-Step Process to Develop Your Marketing Plan in 2017
Attorney at Law Magazine, Terrie S. Wheeler, December 2016
How to Create your 2017 Marketing Plan: An Eight Step Approach to Your Success
American Bar Association, GPSolo eReport, Terrie Wheeler, December 2016. PSM also created a unique website for readers of the GP Solo eReport which you can access here. The website provides tools, tip sheets, and free webinars related to the article.
Marketing Best Practices for Women Lawyers
Attorney at Law Magazine, Terrie S. Wheeler, November 2016
Successful Marketing for Newer Lawyers: What you Didn’t Learn in Law School
Attorney at Law Magazine, Terrie S. Wheeler, October 2016
Lead With Your Strengths: The Key to Marketing Success for Introverts
Attorney at Law Magazine, Terrie S. Wheeler, September 2016
Motivation: The Missing Link to Marketing Success
Attorney at Law Magazine, Terrie S. Wheeler, August 2016
The Difference Between Sales and Marketing: Why Lawyers Need Both
Attorney at Law Magazine, Terrie S. Wheeler, July 2016
Sweat the Small Stuff: The Ethics of Marketing Your Law Practice
Attorney at Law Magazine, Terrie S. Wheeler, June 2016
Are You Engaging? How to Drive Results on LinkedIn
Attorney at Law Magazine, Terrie S. Wheeler, May 2016
Content is King: Your Path to Increased Name Recognition and New Business
Attorney at Law Magazine, Terrie S. Wheeler, April 2016
You are the CEO of Your Practice: Now Think Like an Entrepreneur
Attorney at Law Magazine, Terrie S. Wheeler, March 2016
The Big Trend in 2016: Adding Video To Your Website
Attorney at Law Magazine, Terrie S. Wheeler, February 2016
To Blog Or Not To Blog: A Primer For Lawyers
Attorney at Law Magazine, Terrie S. Wheeler, January 2016
2015
Staying Top-of-Mind: Targeted Communication Strategies for Lawyers
Attorney at Law Magazine, by Terrie S. Wheeler, December 2015
Got a Speaking Gig? Tips to Maximize It!
Attorney at Law Magazine, by Terrie S. Wheeler, November 2015
It’s a Buyer’s Market: Make Sure Your Clients are Happy
Attorney at Law Magazine, by Terrie S. Wheeler, October 2015
Marketing and the Art of Mentorship
Attorney at Law Magazine, by Terrie S. Wheeler, September 2015
Going Solo: Are You Ready to Leave Your Firm & Go Out on Your Own?
Attorney At Law Magazine, By Terrie S. Wheeler, August 2015
Trade Association Strategies for Lawyers
Trustee Times, Arizona Trustee Association, By Terrie S. Wheeler, Summer 2015
Innovative Ways to Attract New Clients
San Diego Lawyer, by Terrie Wheeler, March & April 2015
Turning Contacts Into Clients: Five Tips to Help You Network Your Way to Success
Attorney at Law Magazine, by Terrie S. Wheeler, February 2015
Be Where your Clients Are: Ten Tips to Maximize Trade Association Involvement
Subrogator Magazine, National Association of Subrogation Professionals, Terrie S. Wheeler, Winter 2015
How to Create Your 2015 Marketing Plan, Phase II: Setting Objectives and Implementing Your Plan
Attorney at Law Magazine, Terrie S. Wheeler, January 2015
2014
How to Create your 2015 Marketing Plan, Phase I: Practice Assessment
Attorney at Law Magazine, by Terrie S. Wheeler, December 2014
Eight Steps to Creating a Successful Marketing Plan
The Practice Management Journal, Highland Capital Management, by Terrie S. Wheeler and Kristy L. Gusick, December 2014
Building High Quality Referral Relationships: What it Really Takes
Attorney at Law Magazine, by Terrie S. Wheeler, November 2014
Be Where your Clients Are: 10 Tips to Maximize Trade Association Involvement
Attorney at Law Magazine, by Terrie S. Wheeler, October 2014
Why Do Lawyers Procrastinate Marketing? Get back in the game TODAY!
Attorney at Law Magazine, by Terrie S. Wheeler, September 2014
Using LinkedIn to Develop Business: a Primer for Lawyers
Attorney at Law Magazine, by Terrie S. Wheeler, August 2014
How to Use your Website to Develop Business
Attorney at Law Magazine, by Terrie S. Wheeler, July 2014
The Elusive Elevator Speech: Tips on How to Communicate Your Niche
Attorney at Law Magazine, by Terrie S. Wheeler, June 2014
Innovative Marketing Tactics that Really Attract New Clients
American Bar Association, GP|Solo Magazine, by Terrie S. Wheeler, May & June 2014
I Didn’t Go to Law School to Be a Salesperson: Practical Tips to Develop New Business
Attorney at Law Magazine, by Terrie S. Wheeler, May 2014
2013 & Earlier
Create your Marketing Plan in Just 20 Minutes a Day
FAWL Journal, a publication of the Florida Association for Women Lawyers, Pages 23-24, by Terrie S. Wheeler, Spring 2012
Marketing your Law Practice in a Tight Economy: High Impact Strategies for Women Lawyers
FAWL Journal, a publication of the Florida Association for Women Lawyers,Pages 7-10, by Terrie S. Wheeler, Spring 2012
Market Yourself!
California Laywer, by Terrie S. Wheeler, April 2011
Develop Your Marketing Plan in Just 20 Minutes a Day!
Wyoming Lawyer, by Terrie S. Wheeler, June 2011
Should You Hire a Legal Coach?
Minnesota Lawyer article featuring MYLP founder, Terrie S. Wheeler, February 21, 2011
Wheeler’s Marketing Savvy for Lawyers is Just a Click Away
Star Tribune article written by columnist Dick Youngblood, appeared on the cover of the Star Tribune business section, August 12, 2010
Tips for Marketing your Practice in Ohio
Terrie Wheeler published this article for the Ohio State Bar Association, November 2009
Tips for Marketing Your Law Practice in a Tight Economy
Terrie Wheeler wrote this article for the California Solo and Small Firm Summit in Berkeley, CA in January 2009
Ethically Marketing your Law Practice: The Rules Related to Marketing in Connecticut
Connecticut Lawyer, by Terrie S. Wheeler, October 2007
Marketing Your Law Practice: Effective Strategies for Growth
American Bar Association Business Law Today, by Terrie S. Wheeler, January & February 2008
Practical Considerations for Lawyers in Transition
Terrie S. Wheeler wrote this article at the request of the Massachusetts Bar Association for their Lawyers in Transition Conference, October 2008
Going Solo: Marketing Tips to Jump Start Your New Practice
Terrie Wheeler wrote this article at the request of the New York State Bar Association for their solo and small firms in November 2008
Low Cost, High Impact Strategies to Market Your Law Practice – Even If You Only Have Five Minutes!
Law Practice Today, Law Practice Management Section of the American Bar Association, By Terrie S. Wheeler, September 2007
Marketing Basics for Lawyers: Tips, Tools and Techniques for Building your Practic
Law Practice Today, Law practice Management Section of the American Bar Association, by Terrie S. Wheeler, March 2005