PSM Provides Tailored Marketing Services to Minneapolis Firms
PSM Marketing (PSM) is based in the Minneapolis-St. Paul area and serves lawyers, financial advisors, and CPAs. As a proud Minneapolis marketing agency, partners Terrie S. Wheeler, MBC, and Kristy L. Gusick pride themselves on always taking a strategic approach to clients’ biggest marketing challenges. How do we do this? Well, speaking personally, “As a marketing consultant in Minneapolis, I decided to establish PSM after spending over ten years as a law firm marketing director,” said Terrie Wheeler, founder and president of PSM. “I knew that if I could make the lawyers in my law firms happy, I could broaden my approach and work with lawyers through my own marketing agency in Minneapolis.”
With the proliferation of digital marketing, PSM set its sights on becoming one of THE preeminent online marketing companies in Minneapolis. To do this, we had to practice what preached to our clients. Before we could work with financial advisors in Minneapolis, we had to really understand the unique SEC regulations financial advisors face. For example, when doing any type of digital marketing, financial advisory firms need to use a tool that captures every post, comment, photo, and any other engagement with visitors. “As our company has grown, we have become more and more an online marketing company in Minneapolis,” said Kristy Gusick, PSM Partner. “Every single client we work with uses the digital marketing services PSM offers in all areas including website development, social media, blog posting, and strategic communications with clients, she added.
Digital Marketing Services in Minneapolis
Today, social media is fast becoming saturated with millions of would-be bloggers posting videos, blogs of interest, and other content designed to engage visitors. The algorithms driving sites like LinkedIn, Facebook and Twitter change the rules without notice, forcing the lawyers, financial advisors and CPAs using social media to once again morph into the new rules.
PSM uses a very strategic approach when it comes to serving as the marketing agency in Minneapolis sought out by professional services firms. When you engage PSM as your marketing company in Minneapolis, here’s what we do:
Online Marketing Companies in Minneapolis
So you might be wondering – what does PSM bring to the table that other online marketing companies in Minneapolis don’t? We bring a focused expertise in working with professional services firms. Our clients hail from law firms, financial advisory firms, and accounting firms. In addition, we do work with any company marketing a service. We’re not just any Minneapolis marketing company. We have been born and raised in the Twin Cities, surrounded by parks, lakes, theaters, museums, and everything else that makes Minneapolis a great community.
We are committed to the Minneapolis area and relish the opportunity to work with Minneapolis clients to develop and implement creative and innovative digital marketing services in Minneapolis.
While we would never disrespect or bash our competition, we will tell you that as a marketing company in Minneapolis, we develop close, trusting relationships with our clients. We are not just a “vendor.” Because our engagements span the course of a year, we are truly an extension of your firm. We are your marketing department. We just don’t office with you.
What Our Clients Say
Working with a Virtual Marketing Agency in Minneapolis
When our clients are looking for a marketing agency in Minneapolis, they appreciate the fact that we operate in a virtual environment. Our PSM team has been working together for many years. In fact, most clients in Minneapolis don’t even realize that PSM has no brick and mortar location. That said, we do use technologies that allow us to video conference, conduct educational training sessions, and even do marketing coaching from the comfort of your office – and from ours. Because digital marketing services in Minneapolis have changed so much in the past few years, we are proud of our status as a virtual marketing agency in Minneapolis. It is one of the things that differentiates us from our competitors and allows us to pass along all of the overhead cost savings on to YOU – our clients!
Millennials + Pandemic = The Evolution of Professionalism
Times are changing, and our definition of professionalism is at the forefront of that transformation. This blog post examines the two largest paradigm shifts that working professionals can expect to s...
COVID-19 Made Content Marketing the Emperor
For more than a decade, there has been a saying in marketing that “content is king.” It is still true but has been elevated to an even higher level. Thanks to the pandemic, content marketing has b...
8 Rules of Video Call Etiquette While Working from Home
Today’s lesson will focus on the importance of proper manners on professional video calls. At PSM Marketing, we’ve experienced many of these faux pas firsthand. While it’s important to have pati...
As COVID-19 Lockdowns Ease, Content Marketing Changes Again
When the COVID-19 lockdowns were ordered, webpages, blogs and items written for social media feeds needed to make a fast, hard turn to remain relevant. Now that businesses are starting to open back up...
6 Tips to Help You Stay in Touch with Contacts During Quarantine
During these challenging times many of us are literally wringing our hands wondering how we can maintain our professional relationships while being under a quarantine. And if you’re a person that pr...
Don’t Let Your Content + Blogs Succumb to COVID-19
It’s not easy to focus on blogs and adding new webpages when you’re working in your home with bored kids wanting attention, maybe a dog running around the house who also wants you to play or the c...
