PSM Marketing

Questions? Contact Us →

  • Facebook
  • Instagram
  • LinkedIn
  • Twitter
  • YouTube
  • Home
  • About
    • Team
    • Client Feedback
    • History
  • Outsourced Marketing
    • Marketing Coaching
    • Outsourced Marketing
  • Services
    • Strategy
      • Law Firm Marketing Strategy
    • Websites
    • Branding
    • Digital
    • A-Z Marketing Services
  • Clients
    • Law Firms
      • Personal Injury
      • Criminal Defense
      • Divorce & Family
      • Business and Corporate
      • Litigation
    • Financial Advisory Firms
    • Accounting Firms
    • Contractors
    • Non-Profits
    • Small Businesses
    • Other Service Businesses
  • Resources
    • Webinar Archive
  • Blog
  • Contact
    • Join Our Team

As COVID-19 Lockdowns Ease, Content Marketing Changes Again

May 26, 2020 By Terrie S. Wheeler, MBC

As COVID-19 Lockdowns Ease, Content Marketing Changes Again

When the COVID-19 lockdowns were ordered, webpages, blogs and items written for social media feeds needed to make a fast, hard turn to remain relevant. Now that businesses are starting to open back up, another shift is required. Find out what you can do to remain relevant and necessary as the economy begins to open up.

Filed Under: Clients, Contractors, COVID-19 Marketing Toolkit, CPAs, Digital, Financial Services Marketing, Jim Bliwas, Law Firm Marketing, Marketing Coaching, Marketing Technology, Non-Profits, Outsourced Marketing, Small Businesses, Strategy, Terrie S. Wheeler

How to Proactively Communicate with Clients During COVID-19

March 24, 2020 By Terrie S. Wheeler, MBC

Proactive Communication with Clients During COVID-19

It is our goal to help you develop not just one communication letting your clients and colleagues know how your business will operate during the pandemic, but to help you put a proactive communications plan into action; one that will span the next many months.

Filed Under: COVID-19 Marketing Toolkit, Digital, Marketing Technology, Pillar I: Retain and Grow Relationships, Pillar IV: Effective Communications, Strategy, Terrie S. Wheeler

How to Support Small Businesses During COVID-19

March 23, 2020 By Michelle R. Wheeler

How to Support Small Businesses During COVID-19 | PSM Marketing

We are experiencing something completely unprecedented with the arrival of COVID-19 in the United States. “Non essential” businesses are closing their doors due to state-issued executive orders. From a public safety standpoint, closing local businesses is a responsible way to help flatten the curve of this global pandemic. We might be homebound as consumers, but we still have one crucial asset to help small businesses: buying power.

Filed Under: COVID-19 Marketing Toolkit, Digital, Michelle R. Wheeler, Non-Profits, Small Businesses

Virtual Marketing Model Leads to Work-Life Balance

October 16, 2019 By Michelle R. Wheeler

PSM: A Thought Leader on Work-Life Balance Since the 90s

Since its inception over 20 years ago, PSM Marketing has been a true virtual marketing firm. Early on, PSM allowed for flexible work hours, remote working, video conferencing, and overall work-life balance back when those concepts were truly novel in most corporate settings. This progressive business model has helped establish PSM as a true thought leader in the Twin Cities business community. Today, workplace culture is shifting to include the desires of Gen Xers and Millennials; two generations that prioritize work-life balance. So why does this model work so well? What magic did PSM tap into way before it was cool? Let’s explore.

Filed Under: Clients, Contributors, Digital, Marketing Coaching, Marketing Technology, Michelle R. Wheeler, Non-Profits, Outsourced Marketing, Pillar I: Retain and Grow Relationships, Pillar II: Develop New Business, Pillar III: Increase Name Recognition, Pillar IV: Effective Communications, Services, Small Businesses, Strategy, The Four Pillars of Marketing™

Content Marketing and Blog Trends for 2020

October 3, 2019 By Jim Bliwas

Content Marketing and Blog Trends for 2020 | PSM Marketing

Like almost everything else in business, there are cycles of what clients and customers want to read in blogs and in articles. In 2020, the most important development in content marketing trends is that the preferences of clients and customers are changing again. As a result, companies need to adjust their content strategy and approach […]

Filed Under: Case Studies, Contributors, Digital, Jim Bliwas, Marketing Technology, Pillar IV: Effective Communications

6 Ways to Manage Email During The Busy Time of Year

April 23, 2019 By Colleen MacDonald

6 Ways to Manage Email During The Busy Time of Year | PSM Marketing

During the busy time of year – or tax season – many firms find themselves buried under mountains of email. And once email hits a critical mass, it can be nearly impossible to get organized again. When looking at productivity in firms, we have found that busy legal and financial professionals say managing email is a very time consuming and frustrating act that takes time away from their true work.

Filed Under: Colleen MacDonald, Contributors, Digital, Financial Services Marketing, Marketing Coaching, Marketing Technology, Pillar IV: Effective Communications, Strategy

3 Reasons to Care About Video in Digital Marketing

March 21, 2019 By Colleen MacDonald

3 Reasons Why You Should Care About Video in Digital Marketing

You’ve likely heard the news, read an article or have even seen PSM talk about it on our blog: Video is king for digital marketing! But as a firm, hearing “you must use video” can be annoying and frustrating. Why should you use video and what benefit will it have? These are valid questions. After […]

Filed Under: Colleen MacDonald, Contributors, Digital, Financial Services Marketing, Law Firm Marketing, Marketing Coaching, Marketing Technology, Outsourced Marketing, Pillar IV: Effective Communications, Strategy, Websites

Top Social Media Trends to Watch in 2019

March 14, 2019 By Colleen MacDonald

Top Social Media Trends to Watch in 2019

The social media world saw many changes in 2018. From data breaches to algorithm changes, social media struggled with growing pains. Now that 2018 has ended and 2019 is in full force, there’s one question on the mind of every marketer and firm: What will the year ahead bring for social media? Given that the […]

Filed Under: Colleen MacDonald, Contributors, Digital, Financial Services Marketing, Law Firm Marketing, Marketing Coaching, Pillar IV: Effective Communications, Strategy, Websites

Like, Share, Follow: Marketing Tactics for Lawyers

March 5, 2019 By PSM Marketing

Like, Share, Follow: Marketing Tactics for LawyersLast May, a panel of attorneys and marketing professionals met for a forum called "Modern Marketing Tactics for Lawyers in a 'Like, Share, Follow' World. PSM Founder and President Terrie S. Wheeler, a legal marketing guru, served as the panel’s moderator. The panelists shared valuable insight into modern legal marketing and offered helpful advice for [...]

Filed Under: Contributors, Digital, Law Firm Marketing, Marketing Coaching, Marketing Technology, Pillar IV: Effective Communications, Strategy, Terrie S. Wheeler

The New Landscape of Social Media and What it Means for You

October 11, 2018 By Colleen MacDonald

The New Landscape of Social Media

2018 has been a year of changes for digital marketing. The only constant has been never-ending change in everything from algorithms to privacy regulations. It is easy to ignore such rapid-fire changes or to dismiss them as not applying to your firm. After all, you might be thinking, why should my law firm care about […]

Filed Under: Colleen MacDonald, Contributors, Digital, Law Firm Marketing, Marketing Coaching, Marketing Technology, Pillar IV: Effective Communications, Strategy

Next Page »

Contact Us

Google Rating
5.0
Based on 25 reviews
PSM Marketing
PSM Marketing
5.0
Beth LaBreche
Beth LaBreche
15:15 16 Oct 19
Professional services firms continue to grapple with how to effectively market themselves. Terrie and team are the answer - no need for expensive internal teams or junior-level people who don’t have experience when they can outsource their marketing and get personalized programs and coaching. The PSM model works.
Jennifer Frisbie
Jennifer Frisbie
20:52 15 Oct 19
I utilized PSM marketing for a website redo and student tracking system needed for a non-profit organization I work with. My experience with PSM Marketing was extremely positive. Our Project Manager, Michelle, worked with our board from start to finish and delivered a new website and student tracking system that works for our organization. This was accomplished at a reasonable cost, which is so important for a non-profit to consider. I have been equally impressed by the follow up support I have received. When I have a question or need support with our website or student tracking system, the PSM Marketing team is there to help. I highly recommend PSM Marketing!
Ben Majhor
Ben Majhor
17:22 18 Aug 19
Hiring PSM has been one of my best business decisions and I look forward to seeing where it takes my business!
Brad Michael Micklin
Brad Michael Micklin
14:07 08 Jun 17
I have been working with Terri and Professional Services Marketing for many years and every day they continue to amaze. Aside from their tremendous marketing and advertising skill and attention, the passion with which they execute plans and propose new ideas goes far beyond any other service company I have worked with during the 20 years I have been in practice. I have watched my office grow as a result of their marketing and advertising efforts and recommend them unequivocally to anyone who wants to improve their marketing efforts.
Ron Ousky
Ron Ousky
15:31 27 May 17
I have known Terrie Wheeler for nearly two decades and have worked with her many times. She provides a rare combination of inspiration, ideas and professional experience. Terrie also has an uncanny knack for finding outstanding professionals to work with. Every person who has helped me at PSM has done excellent work.
Jen Kelly
Jen Kelly
16:40 29 Apr 17
Ever since being introduced to Terrie & Kristy and their team at PSM Marketing, I have been so impressed and amazed at the level of service they provide to their clients. I've had the privilege of photographing many on their team and more importantly their clients. It is always apparent that the law firms that use the expertise of PSM clearly stand out from the crowd in their external facing presence!!!
don mcneil
don mcneil
21:41 18 Apr 17
What a terrific group! It took me some time before I was willing to accept that I needed their advice on marketing, but I am so glad that I did. Within 12 months, I saw a 50% increase in origination of new clients. I also improved the type of clients that were calling for legal services (that is, sophisticated users of legal services). I may have already had the legal skills, but PSM helped me build a successful practice. They are fantastic.
Beth Barbosa
Beth Barbosa
12:53 13 Apr 17
Terrie has helped me focus my marketing to take my business to the next level. She is both professional and knowledgeable. I feel so fortunate to work with her. Most importantly, she genuinely cares about her clients. Thank you, Terrie!
See all reviewsWrite a review
powered by Google

Looking for Something?

Categories

Archives

Contact

Terrie Wheeler:
Direct: 320.358.1000
Email: [email protected]

Kristy Gusick:
Mobile: 651.592.4662
Email: [email protected]

Michelle Wheeler:
Mobile: 651.295.7333
Email: [email protected]

Stay Connected

  • Facebook
  • Instagram
  • LinkedIn
  • Twitter
  • YouTube

Questions?

Do you have a specific marketing question you’d like answered? Feel free to drop us a line. We love engaging with individuals with an interest in growing their practice!

Google Rating
5.0
Based on 25 reviews
PSM Marketing
PSM Marketing
5.0
Beth LaBreche
Beth LaBreche
15:15 16 Oct 19
Professional services firms continue to grapple with how to effectively market themselves. Terrie and team are the answer - no need for expensive internal teams or junior-level people who don’t have experience when they can outsource their marketing and get personalized programs and coaching. The PSM model works.
Jennifer Frisbie
Jennifer Frisbie
20:52 15 Oct 19
I utilized PSM marketing for a website redo and student tracking system needed for a non-profit organization I work with. My experience with PSM Marketing was extremely positive. Our Project Manager, Michelle, worked with our board from start to finish and delivered a new website and student tracking system that works for our organization. This was accomplished at a reasonable cost, which is so important for a non-profit to consider. I have been equally impressed by the follow up support I have received. When I have a question or need support with our website or student tracking system, the PSM Marketing team is there to help. I highly recommend PSM Marketing!
Ben Majhor
Ben Majhor
17:22 18 Aug 19
Hiring PSM has been one of my best business decisions and I look forward to seeing where it takes my business!
Brad Michael Micklin
Brad Michael Micklin
14:07 08 Jun 17
I have been working with Terri and Professional Services Marketing for many years and every day they continue to amaze. Aside from their tremendous marketing and advertising skill and attention, the passion with which they execute plans and propose new ideas goes far beyond any other service company I have worked with during the 20 years I have been in practice. I have watched my office grow as a result of their marketing and advertising efforts and recommend them unequivocally to anyone who wants to improve their marketing efforts.
Ron Ousky
Ron Ousky
15:31 27 May 17
I have known Terrie Wheeler for nearly two decades and have worked with her many times. She provides a rare combination of inspiration, ideas and professional experience. Terrie also has an uncanny knack for finding outstanding professionals to work with. Every person who has helped me at PSM has done excellent work.
Jen Kelly
Jen Kelly
16:40 29 Apr 17
Ever since being introduced to Terrie & Kristy and their team at PSM Marketing, I have been so impressed and amazed at the level of service they provide to their clients. I've had the privilege of photographing many on their team and more importantly their clients. It is always apparent that the law firms that use the expertise of PSM clearly stand out from the crowd in their external facing presence!!!
don mcneil
don mcneil
21:41 18 Apr 17
What a terrific group! It took me some time before I was willing to accept that I needed their advice on marketing, but I am so glad that I did. Within 12 months, I saw a 50% increase in origination of new clients. I also improved the type of clients that were calling for legal services (that is, sophisticated users of legal services). I may have already had the legal skills, but PSM helped me build a successful practice. They are fantastic.
Beth Barbosa
Beth Barbosa
12:53 13 Apr 17
Terrie has helped me focus my marketing to take my business to the next level. She is both professional and knowledgeable. I feel so fortunate to work with her. Most importantly, she genuinely cares about her clients. Thank you, Terrie!
See all reviewsWrite a review
powered by Google

Locations

Rush City Office
47684 Cedarcrest Trail
Rush City, MN 55069

St. Paul Office
1124 Lafond Avenue
St. Paul, MN 55104

Looking for Something?

Copyright © 2021 Professional Services Marketing, LLC · Log in