In 2012, 42-year-old Kristy Gusick quit her marketing day job. She had been working in this position for over three years and felt burnt out. She needed to make a change.
PSM Partner Series: Terrie Wheeler
A three part series offering an inside look at the women behind PSM-Marketing, the early days, career perspectives & entrepreneurial challenges. Part one is with Terrie Wheeler, MBC, President and Founder of PSM Marketing, LLC.
PSM Founder Launches CLE Connect™ | Ethical Marketing CLEs On-Demand
PSM President and Founder, Terrie S. Wheeler is proud to introduce a new service called CLE Connect™ | Ethical Marketing CLEs On-Demand. In mid-August, Terrie S. Wheeler launched a new service for Minnesota lawyers called CLE Connect. The online educational platform is designed to help attorneys grow their practice while earning CLE ethics credit. After […]
Meet Terrie S. Wheeler, President & Founder of PSM
Many people have a part-time job while in high school: flipping burgers, working at the mall, selling tickets at the movie theater. I did, too, and my job was a bit different: A disc jockey on a real radio station in Anoka, Minnesota, KTWN AM-1470. Not only was it fun, but I learned how to […]
Kristy Gusick: Interview on Entrepreneurship
In April 2016, PSM’s Kristy Gusick was interviewed by Solidity Financial about her trials and tribulations as an entrepreneur. Background Kristy and her husband sold a large manufacturing and energy retrofitting company in their mid-20s. They experienced something that many 25-year-olds don’t get to, a large influx of cash. There are many challenges that come with […]
Is the Risk Worth the Reward?
A little over four years ago, my life was very different. I was employed, doing something that was okay but was slowly making me miserable. We were living in our first home in Oakdale, Minnesota, which was fine but uninspiring. Life could have very easily continued on and everything would have been okay. But I […]
Change Can Be Good!
By Kristy L. Gusick, Partner & Marketing Consultant Our family loves animals which I'm sure is not news those who know me, Kristy. However, this spring has brought a lot of sadness to my family as we recently lost both of our family pets within a couple of months. Shelby, our beloved little family dog had [...]
Find Your Place In The Sun!
I, Terrie, am fortunate to have a very talented husband who built me a beautiful new office last summer. This year I am truly enjoying my place in the sun! Why is this so important? Because like you, I need to have a place to work that is beautiful, functional, and inspires me to do […]
A Reminder to Always Work Within Your Strengths!
Recently, I, Kristy, had an important reminder of how important it is to work within your strengths – and outsource the things you aren’t as strong at doing. While our family made the decision over a year ago to sell our house in the suburbs and move to a small hobby farm in Stillwater, the […]
Get To Know Terrie & Kristy: What’s Their MBTI Type?
One tool PSM uses with their clients is the Meyers Briggs Type Indicator. The MBTI assessment results in a series of 16 unique personality preference types that include every combination of: Introverted v. Extroverted Sensing v. INtuitive Thinking v. Feeling Judging v. Prospecting Read more about the theory here. It is important to acknowledge that everyone is […]
